This week, Ira Sternberg spoke with Marta Soligo, author of an original research article, “What Happens Here? Educating Las Vegas’s Guests During COVID-19,” published in the UNLV Gaming Research & Review Journal. In this 30-minute episode of Talk About Las Vegas, Soligo talks about the need to raise the consciousness of Las Vegas visitors about their impact on the community; why some people think Las Vegas is not authentic; the optimal relationship between tourists and communities; utilizing the unique Las Vegas private-public partnership to get the message out to tourists about the destination’s new expectations; and long-term solutions to the challenge of visitors thinking anything goes here.
Soligo is a Ph.D. candidate in Sociology at the University of Nevada, Las Vegas (UNLV), where she teaches Sociology of Leisure and Tourism. A research assistant at the UNLV International Gaming Institute, Soligo also collaborates with Università di Bergamo (Italy) as a researcher in the field of Cultural Studies.
She graduated with a master’s degree in Planning and Management of Tourism Systems at Università di Bergamo in 2012. In 2013, she was invited as a visiting scholar by UCLA (University of California, Los Angeles) to investigate the creation of tourism spaces and phenomena linked to the Hollywood industry.
She has presented her academic work at several conferences organized by professional associations in sociology and international institutions, such as: UNWTO (United Nations World Tourism Organization) and ICOM (International Council of Museums). Additionally, Soligo collaborates with Italian websites and media, publishing articles on her research areas.