Myron’s at The Smith Center, January 16
Grammy, Latin Grammy, and Juno Award–winning Cuban-Canadian singer-songwriter Alex Cuba brings his signature blend of Latin soul, pop, jazz, and heartfelt storytelling to Myron’s at The Smith Center on January 16 at 7 p.m., and he joins Ira for a revealing conversation on this episode of “Talk About Las Vegas With Ira.”
Born in Cuba and shaped in Canada, Alex opens up about what it means to carry Latin culture inside you, even when you live far from a traditional Latin music hub. He shares how moving to Canada gave him the creative freedom to become the artist he is today — and why he chose the challenging but rewarding path of remaining fiercely independent.
In this wide-ranging conversation, Alex reflects on everything from wanting to be a doctor as a child, to the life-changing moment at 14 when he saw someone play electric bass and realized music was his destiny. He talks about building his own studio, becoming his own producer, creating music for Latin ears around the world, and developing his own record label to support both his own work and other artists.
Alex also reveals how melodies come to him — not through force, but through openness — describing himself as a “vessel” for music, guided by instinct, emotion, and story. Singing in both Spanish and English, Alex brings his full musical identity to the stage, and his Myron’s performance (he’ll be speaking English), making this a perfect introduction for new fans.
It’s an intimate, inspiring look at an artist who followed his own path — and found a global audience along the way.
ABOUT ALEX
Alex Cuba’s music has a rare power: it makes audiences sing along even when they don’t speak the language. Blending funk, soul, and pan-Latin rhythms with warm, elastic vocals, his songs create a feeling of home that crosses every border.
Raised in Artemisa, Cuba, Alex discovered music early, often losing himself for hours practicing bass and songwriting. That deep connection now carries audiences from intimate clubs to world-class stages like the Hollywood Bowl and Radio City Music Hall, where he’s shared the spotlight with artists ranging from Sheryl Crow to Juan Luis Guerra.
At the heart of Alex’s sound is pure joy — a universal language that shines through his collaborations with artists like Nelly Furtado and Jason Mraz and through every melody he writes. Whether playful, romantic, or reflective, his songs always lead toward warmth and connection.
That spirit has earned him global acclaim, including two Juno Awards, four Latin Grammys, and a 2022 Grammy for Best Latin Pop Album. Fiercely independent and endlessly soulful, Alex Cuba continues to prove that great music doesn’t need translation — it just needs heart.
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